building & teaching
in public
May Bar

Hi, I'm May

I'm a marketer who got curious whether I could build the app myself. With AI, it turns out I could. I share everything I figure out, so you can too.

What I do

Build. Share. Launch.

I build.

// a real AI styling app, mistakes included// small agents that quietly do my boring work// everything shown as it happens, numbers toosee what's cooking →

I share.

// a free guide from every real build// the exact prompts, ready to run today// plain English, no AI theater. Promise.take the guides →

I launch.

// marketing an AI product with AI, in public// what works and what flops, both shown// pricing, positioning, the real decisionsthe story →
What's cooking

Something is being
built here.

I'm building with AI: a real consumer app, marketing agents, whole launch systems. And I'll be sharing all of it here, the frameworks, the prompts, the real numbers. Something bigger is coming soon. Want to be first in?

May Builds: a build-in-public series, coming soon
First guide free on signup · no spam, ever · unsubscribe anytime
Free, always

The guide library.

browse all →
GUIDE · 01 · COMING SOON

Plan Any Idea With AI

goes live with its reel
GUIDE · 11 · COMING SOON

Build the Competitor Agent

goes live with its reel
GUIDE · 14 · COMING SOON

The Activation Moment

goes live with its reel
GUIDE · 19 · COMING SOON

One Offer, Three Audiences

goes live with its reel
GUIDE · 21 · COMING SOON

Who Actually Buys

goes live with its reel
GUIDE · 23 · COMING SOON

What It Costs to Leave

goes live with its reel
GUIDE · 24 · COMING SOON

Find the Trigger

goes live with its reel
GUIDE · 30 · COMING SOON

The Commands Inside Claude Code

goes live with its reel
GUIDE · 33 · COMING SOON

Scan a Skill Before You Install

goes live with its reel
GUIDE · 35 · COMING SOON

Turn Your Experience Into a Skill

goes live with its reel
GUIDE · 01 · COMING SOON

Plan Any Idea With AI

goes live with its reel
GUIDE · 11 · COMING SOON

Build the Competitor Agent

goes live with its reel
GUIDE · 14 · COMING SOON

The Activation Moment

goes live with its reel
GUIDE · 19 · COMING SOON

One Offer, Three Audiences

goes live with its reel
GUIDE · 21 · COMING SOON

Who Actually Buys

goes live with its reel
GUIDE · 23 · COMING SOON

What It Costs to Leave

goes live with its reel
GUIDE · 24 · COMING SOON

Find the Trigger

goes live with its reel
GUIDE · 30 · COMING SOON

The Commands Inside Claude Code

goes live with its reel
GUIDE · 33 · COMING SOON

Scan a Skill Before You Install

goes live with its reel
GUIDE · 35 · COMING SOON

Turn Your Experience Into a Skill

goes live with its reel
About

The short
version.

I spent years marketing complex, technical products: enterprise AI platforms, cybersecurity. And I always wondered if I could build one myself. With AI, it finally became possible, and it changed how I work forever. I'm not a developer. I'm a marketer who builds now, and everything I learn along the way lands here, free.

Adobe · enterprise GTM & AI partnershipsCybersecurity VC · portfolio product marketingMBA, UCLA AndersonCurrently: building & launching an AI app in public

Always happy to talk shop: product marketing, AI, or the thing you're building. My DMs are open

Prefer to talk?

15 minutes, no pressure. About AI, GTM, or the thing you're building.

Say hello
free guides